User Experience Research Intern
- Category: User Research, Analysis, Experience Mapping
- Organization: Razorpay
- Project Duration: March – April 2022
- Organization URL: Razorpay
I assisted an exploratory study into mid market customers with special focus on onboarding experience due to low (8.72%) conversion rates. Interviewed 18 merchants, analysed their payment habits, choices, business needs, mental models and pain points. Future in-depth details are protected under Non-Disclosure Agreement.